How Shellhammer Infuses His Loft With Vibrancy and Energy


The 2,800-square-foot Greenwich Village loft was genially transformed into a colorful and theatrical design By Bradford Shellhammer.

Newyorker based eBay executive redecorated his $ 5 million Residence with his signature design, with bright and vibrant colors. Shellhammer and his husband, Georgi Balinov, spent one year and a half renovating the house, which was once a method acting school owned by the great theater actor Lee Strasburg.

The designer is most comfortable in the field of reinvention. This magnificent Project by Bradford Shellhammer is a little smaller than his other one, but it still perfectly captures the essence of the great artist who resides within those walls. The layout of every single detail reflects the designer’s character.

The impact of color and how it affects the ambiance of the flat can be felt in this Manhattan loft. Shellhammer’s signature designs have been vibrant, and not everyone can create a layout in which the designer determines the vivid and distinctive hue. Inside this Project, he chooses lighter colors, which are thought to be airy and give the impression that the space is more significant and brighter.

Living Room In Manhattan Loft : Shelhammer

The presence of Yves Klein’s deep blue can be seen in this living room’s roller blinds, armchair, bench, and even the sofa pillows. A Portrait of the art line of paintings by artist Luis Urribarri completes the composition.

Shellhammer chose a dark lead color present in the sofa and the large gray rug which connects all the items on top of it. But it is important the combination of the other color because grey hues can give your living area a lifeless, uninspired feel. So, it’s crucial to build layers of various hues on top of one another.

The wall art reveals a diverse and welcoming curator around pieces by Andy Warhol, Shellhammer’s hero, Keith Haring, Josef Albers, Milton Glaser, Yoko Ono, and framed pieces of homosexual cultural memorabilia, a Rwandan imaging panel, and an unsigned artwork rescued from the streets of Brooklyn. As Shellhammer explains, “My biggest influence is Andy Warhol, without a doubt,” he explains. “For me, he represents the idea that life is not black-and-white.… He straddled high and low, art and commerce (…).”

Shellhammer Design: Deep Blue Yves Klein
Yves Klein Deep Blue !!

Combinations of Yves Klein blue and yellow appear calm, cozy, and well-balanced, as in this Shellhammer dazzling project. Blue is adaptable and ideal for contemporary interior design throughout the year. Blue and yellow color schemes become warmer when yellow hues are added, providing a cheerful mood.

Shellhammer successfully manipulates the various patterns that coexist in the same area—a particular project for selecting a design where each section reveals its individuality.

Dinning Room : Shellhammer Design
Kiichen Manhattan Loft : Shellhammer Design

The area where meals are prepared and consumed is shown in the photographs above. Shellhammer aims to integrate the space with the colors by giving it a cozier and elegant appearance.

The kitchen’s furnishings are colored in a way that contrasts with the floor’s black and white tiles. White, black, and yellow are the predominant hues in the kitchen where the island is located. Also, Shellhammer chose the yellow in the flowers and the lights above the kitchen island, giving the area a fresh appearance.

The dining area, which shares space with the kitchen, is distinguished by choice of the yellow table end chairs’ various hues and shapes, the black suspended lighting by Ronan & Erwan Bouroullec, and the table and other side chairs’ brilliant wood tones.

Bed Room Area

The white oasis, known as a bedroom, combines the leading color with the wood’s bright colors and the cactus vivid green, keeping a calming and comforting atmosphere in the room. Over the headboard is a piece of protest art by graphic designer James Victore. Shellhammer quotes the designer as saying it compromises Balinov’s more traditional tastes.

Shellhammer positioned an eco-friendly and organic rug beneath the bed that reflects the space’s focal point. Provides the space with a quiet, fading feel. These colors provide the impression that a space is bigger and lighter.

 Collection Was 30-Plus Years

Shellhammer’s love of collecting extends to his home office, where a tall glass bookcase filled with toys from past trips serves as both a videoconference backdrop and a toy storage area. “Every time I visit a new nation, I find a toy, and every time I fly with a new airline, I buy an airplane. It took more than 30 years to compile this collection. It’s lovely to have them all here now after many years in storage. Claims the designer, Shellhammer.

Shellhammer combines a deep blue rug and chair with white, wood tones, and gray in his office.

Bathrooomm: Manhattan Loft

The master bath is one of the most stunning areas of this Shellhamer design at Manhattan Loft. Portraits from previous house parties and replicas of Warhol’s Polaroids are mixed on the wallpaper. A Polaroid camera that tempts visitors to take a photo in the restroom is placed in the toilet to create a Warholian installation.

The area looks more sleek and contemporary because black and white are frequently used. It appears to be a traditional, fashionable, and sophisticated region as a result of Shellhammer design.

Surrounded by the totems of his glamorous globetrotting, Shellhammer puts his imagination to another level taking us inside his paintings – his designs and creations. Bold and colorful is the characteristic that fits perfectly into his work. Put yourself to the test of the power of color with your design creations. For more inspiration, check out  TAPIS Studio’s projects and find the best-decorated rooms by top interiors.

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Photos By Simbarashe Cha
March 29, 2023

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