How a Geometric Rug Is The Key To These 5 Amazing Projects.


Discover these amazing designers’ unique takes on how to beautifully apply a geometric rug in their projects for the London Showhouse.

Born as London’s answer to New York’s Kips Bay Decorator Show House, WOW!house is now a highly anticipated event, now in its fourth consecutive year, for interior designers from all around the world.

Like last year, the event is once again partnering with United in Design, which is an organization dedicated to creating and increasing opportunities for young and emerging creatives who come from underprivileged or underrepresented groups, and so, not only will a portion of the ticket sales will go directly into funding for this organization, but some of these disadvantaged creative’s work will also be incorporated into the rooms in this event.

Here are some of the best projects in this event that used a geometric rug to put the audience in awe.

Chad Dorsey Design: Warm and Social

The entire room is beautifully decorated with flower-like patterns, plants, and other classical elements, as we can see with the usage of decorative elements such as the piano, but also in the furniture that has been chosen.

Chad Dorsey chose to include warm colors, such as brown, yellow, and beige, for the geometric rug he chose for this room, which made it so that it perfectly matches and complements the surrounding themes present in the room.

The drawing room Dorsey designed has this warm, welcoming feel to it, which makes us feel like we are somewhere that´s chic and educated, but also oddly convivial and inviting.

“I looked toward William Morris, Harold Falkner, John Ruskin and the Arts and Crafts movement that began in the eighteen hundreds in the UK and then expanded to the U.S.”

-Chad Dorsey

Alex Dauley: Escapism Tied in a Luxurious Bow

For British designer Alex Dauley’s media room, she took inspiration from hotel lounges and smoky jazz bars, which is where the idea to use this wavy yet geometric rug came to life.

She wanted to give the room a sensual, luxurious, and modern appeal, with the main goal being to depict a couple’s retreat to somewhere they escape from reality and read, chat, listen to music, or just watch a movie.

When it comes to the geometric rug present in this room, its purpose is more to mimic and follow the sofa’s shape, and to make us reminisce and think of the sea and the beach.

The patterns that are present in the rug are relatively simple, since they depict a wave-like pattern, paired with small circles, stripes, and overall colder colors than the rest of the room.

It’s almost like the presence of this geometric rug is supposed to make you cool off and relax in a room that is trying to warm you up and make you lose yourself in thought wth all of its beautiful decoration pieces, which serve as a beautiful contrast in this project.

Alessandra Branca: Glamour meets Exotic

U.S.A.-based designer Alessandra Branca took heavy inspiration from glamorous drawing room designers such as Renzo Mongiardino, as well as the British-inspired canopy beds, which made this guest room feel like a different, exotic yet quiet place, almost like a palace.

To match the almost Victorian aesthetic Branca chose for this room, the floor is completely covered with an, at first glance, unapparent geometric rug, but once you set your eyes on it, you understand immediately why this was the rug chosen.

Geometric Rug

A geometric rug, with its lines, brown and red colors, as well as its overall classical pattern, is just what Branca needed to blend the wallpaper and the floor, as well as the art pieces that are hung on the wall, with the rest of the room.

“A guest bedroom is a wonderful way to indulge your favorite people while also having a little fun yourself”

-Alessandra Branca

Nicola Harding&Co: Letting Your Imagination Run Wild

For Nicola Harding’s powder room, she decided to use plenty of different shapes, patterns, and colors, but with a focus on using Moroccan-inspired tiles and some focus on the Art Deco period, from which she makes plenty of references throughout her work on this room, most notoriously with the mirror wall.

To fit in with the shapes and theme of this room, Harding chose a geometric rug with a beige, yellow, and brown color palette to match the red wallpaper and furniture in the room, but also to create a stunning contrast with the turquoise tiles on the floor.

To Harding, it was extremely important that this room wouldn’t feel functional, which was her main motivation factor when it came to letting her wildest ideas come to life and putting her personal touch on this piece.

Peter Mikic: Putting the “Wow” in WOW!house

Interior designer Peter Mikic says: “The dining room is an area that’s always a favorite of mine, and approaching this project, we wanted ours to feel super luxurious but also convivial.”, and to do so, Mikic chose to incorporate plenty of elements that would induce comfort and relaxation, namely the round furniture and cozy, warm colors that we can find in this dining room.

While the geometric rug does bring out the overall theme of this room to the world even more, due to its splendid usage of lines, patterns, and smooth pastel colors that blend in with the vibrant yellow we see on the walls, as well as with the colors of the rest of the elements in the room, namely the furniture.-

Mikic wanted to mix in a few futuristic elements to contrast a bit with the geometric rug and the other more contemporary pieces in this dining room.

“The ambience is one of glamour, and we were focused on creating a real wow factor, which is what the event is all about.”

-Peter Mikic 

Did you feel inspired by how a simple geometric rug changed the ambience and aesthetic of these rooms? If so, we recommend you explore our options at Tapis Studio.

Source: 1stDibs

Photography by Felix Speller

July 3, 2025

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